RP-Department of Fashion, Design & Marketing
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Recent Submissions
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Instructional Resources for Skill Acquisition in the Art of Millinery for Higher National Diploma: A Study of Fashion Design in Technical Universities in Ghana
(EANSO, 2023)This study assessed the impact of instructional resources used in skills acquisition in millinery art in fashion design in technical universities in Ghana. The study examined the available instructional resources used ... -
Prerequisites for Millinery Art Skills Acquisition by Higher National Diploma Fashion Design Students in Ghana
(EANSO, 2023)The art of millinery has been in decline despite its significant contribution to the performance of fashion design students in the industry. This study investigated the prerequisite skills of HND fashion design students ... -
Fashion Design: ‘Real’ Fabric Use in Draping and Curriculum Implementation in Public Institutions of Higher Learning in Nairobi County, Kenya
(IOSR Journal of Research & Method in Education (IOSR-JRME), 2016-08)The wearing of clothing is exclusively a human characteristic and is a feature of most human societies. Fashion design is an artistic and functional industry that helps to clothe people while incorporating style. Fashion ... -
Body Measurement Technology and Utilisation: Implications for Africa
(African Journal of Education, Science and Technology, 2013-10)Anthropometry is fundamental in medicine, ergonomics, clothing, nutrition, fitness and health among other areas. Although utilised worldwide for clothing purposes, body measurement was based on manual and more recently, ... -
Study on the Influence of Fiber Properties on Yarn Imperfections in Ring Spun Yarns
(Science Alert, 2012-10-20)Fiber to yarn conversion process has been affected by several factors which include properties of raw material, level of technology, machinery and skill of machine operators. In cotton fibre spinning, the cost of raw ... -
E-Marketing Utilisation among Apparel MSEs in Nairobi, Kenya
(African Journal of Textile and Apparel Research, 2015)The ubiquitous nature of the internet has provided a new marketing platform for the cotton, textile and apparel value chain. Utilisation of E-Marketing strategies has been challenging for many micro and small enterprises ... -
Preparing Students for Entrepreneurship Careers
(Center for Global Research Development, 2022-12)Statistics show after completing a degree program most minorities have formidable challenges in obtaining employment on a global scale. This issue spans our three (3) countries USA, Chile, and Kenya and our main solution ... -
Social Media Marketing in Micro and Small Fashion Enterprises in Nairobi, Kenya
(Center for Academic Research, 2016-12)In an age of consumer generated media, social media has a powerful role to play in marketing an enterprise’s brand online. Despite the growth of e-fashion and E-Marketing, there is paucity of scientific literature to ... -
The Cultural Genogram: Experiential Entrepreneurship through a Global Lens
(The Business and Management Review, 2017-04)Experiential entrepreneurship has become a significant pedagogy in preparing American students to compete in the dynamic and consolidating global economy. Whereas the model of experiential learning facilitates collaboration ... -
Performance of Six Bivoltine Bombyx mori (Lepidoptera: Bombycidae) Silkworm Strains in Kenya
(The Open Entomology Journal,, 2009)The economic and field performance of six Bombyx mori Linnaeus bivoltine strains were evaluated, namely ICIPE I, Chun-Lei X ZhengZhu (C X Z), QuiFeng X BaiYu (Q X B), Quingsong X Haoyoe (Q X H), Suju X Minghu (S X M) and ... -
Pattern Drafting and Free-Hand Cutting Technique on Apparel fit
(Cari Journals, 2018)Purpose: To assess the effect of pattern drafting and free-hand cutting technique on apparel fit. Methodology: The study employed a cross-sectional descriptive survey was considered adequate for this study as it has the ... -
Influence of Pattern Drafting and Free-Hand Cutting Technique on Apparel Fit among Fashion Designers in Koforindua, Ghana
(IPRJB, 2018)Purpose: To assess the influence of pattern drafting and free-hand cutting technique on apparel fit among fashion designers in Koforindua, Ghana. Methodology: The study employed a cross-sectional descriptive survey was ... -
Managerial Perceptions on Apparel Fit Made with Pattern Drafting and Free Hand Cutting Techniques
(AJP, 2018)Purpose: To assess the management perceptions on apparel fit made with pattern drafting and free-hand cutting techniques. Methodology: The study employed a cross-sectional descriptive survey was considered adequate for ... -
The competencies of fashion design teachers in public institutions of higher learning in Nairobi County, Kenya
(2016)‘Real’ fabric draping involves the use of sample textile, fabric or cloth to make patterns or garments on a model or dress form stands manually. The technique is suitable for ready-to-wear and couture garment designs and ... -
Enhancing Graduate Employability through Community Engagement: A Case Study of Students’ Community Service at Kenyatta University
(American Research Institute for Policy Development, 2013)Kenya is increasingly looking to universities to prepare individuals who are employable, can contribute to the country’s socio-economic development, and can improve the country’s standing in the global arena. This paper ...
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Instructional Resources for Skill Acquisition in the Art of Millinery for Higher National Diploma: A Study of Fashion Design in Technical Universities in Ghana
(EANSO, 2023)This study assessed the impact of instructional resources used in skills acquisition in millinery art in fashion design in technical universities in Ghana. The study examined the available instructional resources used ... -
Prerequisites for Millinery Art Skills Acquisition by Higher National Diploma Fashion Design Students in Ghana
(EANSO, 2023)The art of millinery has been in decline despite its significant contribution to the performance of fashion design students in the industry. This study investigated the prerequisite skills of HND fashion design students ... -
Body Measurement Technology and Utilisation: Implications for Africa
(African Journal of Education, Science and Technology, 2013-10)Anthropometry is fundamental in medicine, ergonomics, clothing, nutrition, fitness and health among other areas. Although utilised worldwide for clothing purposes, body measurement was based on manual and more recently, ... -
Fashion Design: ‘Real’ Fabric Use in Draping and Curriculum Implementation in Public Institutions of Higher Learning in Nairobi County, Kenya
(IOSR Journal of Research & Method in Education (IOSR-JRME), 2016-08)The wearing of clothing is exclusively a human characteristic and is a feature of most human societies. Fashion design is an artistic and functional industry that helps to clothe people while incorporating style. Fashion ... -
Study on the Influence of Fiber Properties on Yarn Imperfections in Ring Spun Yarns
(Science Alert, 2012-10-20)Fiber to yarn conversion process has been affected by several factors which include properties of raw material, level of technology, machinery and skill of machine operators. In cotton fibre spinning, the cost of raw ... -
Pattern Drafting and Free-Hand Cutting Technique on Apparel fit
(Cari Journals, 2018)Purpose: To assess the effect of pattern drafting and free-hand cutting technique on apparel fit. Methodology: The study employed a cross-sectional descriptive survey was considered adequate for this study as it has the ... -
Influence of Pattern Drafting and Free-Hand Cutting Technique on Apparel Fit among Fashion Designers in Koforindua, Ghana
(IPRJB, 2018)Purpose: To assess the influence of pattern drafting and free-hand cutting technique on apparel fit among fashion designers in Koforindua, Ghana. Methodology: The study employed a cross-sectional descriptive survey was ... -
Managerial Perceptions on Apparel Fit Made with Pattern Drafting and Free Hand Cutting Techniques
(AJP, 2018)Purpose: To assess the management perceptions on apparel fit made with pattern drafting and free-hand cutting techniques. Methodology: The study employed a cross-sectional descriptive survey was considered adequate for ... -
E-Marketing Utilisation among Apparel MSEs in Nairobi, Kenya
(African Journal of Textile and Apparel Research, 2015)The ubiquitous nature of the internet has provided a new marketing platform for the cotton, textile and apparel value chain. Utilisation of E-Marketing strategies has been challenging for many micro and small enterprises ... -
Preparing Students for Entrepreneurship Careers
(Center for Global Research Development, 2022-12)Statistics show after completing a degree program most minorities have formidable challenges in obtaining employment on a global scale. This issue spans our three (3) countries USA, Chile, and Kenya and our main solution ... -
Social Media Marketing in Micro and Small Fashion Enterprises in Nairobi, Kenya
(Center for Academic Research, 2016-12)In an age of consumer generated media, social media has a powerful role to play in marketing an enterprise’s brand online. Despite the growth of e-fashion and E-Marketing, there is paucity of scientific literature to ... -
The Cultural Genogram: Experiential Entrepreneurship through a Global Lens
(The Business and Management Review, 2017-04)Experiential entrepreneurship has become a significant pedagogy in preparing American students to compete in the dynamic and consolidating global economy. Whereas the model of experiential learning facilitates collaboration ... -
Performance of Six Bivoltine Bombyx mori (Lepidoptera: Bombycidae) Silkworm Strains in Kenya
(The Open Entomology Journal,, 2009)The economic and field performance of six Bombyx mori Linnaeus bivoltine strains were evaluated, namely ICIPE I, Chun-Lei X ZhengZhu (C X Z), QuiFeng X BaiYu (Q X B), Quingsong X Haoyoe (Q X H), Suju X Minghu (S X M) and ... -
The competencies of fashion design teachers in public institutions of higher learning in Nairobi County, Kenya
(2016)‘Real’ fabric draping involves the use of sample textile, fabric or cloth to make patterns or garments on a model or dress form stands manually. The technique is suitable for ready-to-wear and couture garment designs and ... -
Enhancing Graduate Employability through Community Engagement: A Case Study of Students’ Community Service at Kenyatta University
(American Research Institute for Policy Development, 2013)Kenya is increasingly looking to universities to prepare individuals who are employable, can contribute to the country’s socio-economic development, and can improve the country’s standing in the global arena. This paper ... -
Employability of Fashion and Garmet Making Students from Youth Polytechnics as Perceived by Employers in Gatundu and Thika Districts, Kenya
(2013)Skills training in Fashion and Textiles should lead to employability and job creation for its graduates. This is important for youth development and industrial growth as envisaged in Kenya’s vision 2030. This paper reports ... -
Employability of Fashion and Garment Making Students from Youth Polytechnics of Kenya
(Vetri Publications, 2013)Skills training in fashion and textiles should lead to employability and job creation for its graduates. This is important for youth development and industrial growth as envisaged in Kenya’s vision 2030. This paper reports ... -
The unhappy shopper, a retail experience: exploring fashion, fit and affordability
(Emerald, 2005)Purpose This paper explores fashion availability, fit and affordability in the UK stores especially for those women who wear size 16 and over; and examines their satisfaction/dissatisfaction with the retail experience. ... -
Ethical practice and methodological considerations in researching body cathexis for fashion products
(Emerald, 2007)Purpose The paper seeks to identify ethical issues arising from body cathexis research and analyse categories for attention. To also highlight methodological considerations in generating body size data through measurement ... -
Development of a conceptual framework of the role of sizing in marketing strategy within clothing firms: Indications from in‐depth interviews with manufacturers
(Emerald, 2000)The aim of this research was to develop a conceptual framework of the role of garment sizing in the marketing strategy of clothing manufacturing firms in Kenya. From the review of literature, salient components of marketing ...