Stakeholder Patronage as Influencers Of Micro-Enterprise Growth At Kamukunji In Nairobi, Kenya

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dc.contributor.authorOroko, Huldah K.
dc.contributor.authorOndigi, S. R.
dc.contributor.authorKibas, Peter B.
dc.date.accessioned2020-03-16T08:17:29Z
dc.date.available2020-03-16T08:17:29Z
dc.date.issued2014
dc.descriptionResearch Articleen_US
dc.description.abstractSeveral studies show that significant relationship exists between stakeholder patronage and micro-enterprise growth. Although the roles of factors such as family, friends, debtors, employees, and partners have been widely studied, their influences on growth of sales, employees, departments, and divisions have been generally ignored. To bridge this gap, the paper investigates how stakeholder patronage of 354 micro-enterprises sampled from Kamukunji Jua Kali Association membership register impacts positively or negatively on vertical and horizontal growth. Data were collected using in a face-toface interview using a self-administered structured questionnaire and analysed by factor and multi-level analyses. Results indicate that stakeholder patronage model (65.33 percent variance explained), Kaiser-Meyer-Olkin measure of sampling adequacy (KMO = .87) and Bartlett s test of sphericity (.001) remain conceptually valid. Tests of 13 hypotheses indicates that stakeholder patronage of 76.92 percent acceptance moderately influence growth.en_US
dc.identifier.citationDBA Africa Management Review August 2014, Vol 4 No 2. Pp 32-53en_US
dc.identifier.urihttp://ir-library.ku.ac.ke/handle/123456789/20211
dc.language.isoenen_US
dc.publisherUniversity of Nairobien_US
dc.subjectStakeholder Patronageen_US
dc.subjectGrowthen_US
dc.subjectMicro-enterprisesen_US
dc.subjectManufacturingen_US
dc.subjectMetallic Productsen_US
dc.subjectKamukunjien_US
dc.titleStakeholder Patronage as Influencers Of Micro-Enterprise Growth At Kamukunji In Nairobi, Kenyaen_US
dc.typeArticleen_US
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