Resource Mobilization Strategies and Performance of K-Rep Development Agency Projects in Kenya

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Date
2024-01
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IJARKE
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The dwindling donor funding have affected the implementation and performance of projects. For continued existence, financial self-reliance, and sustainability of development organizations, NGOs and community-based organizations are exploring new avenues for resources. K-Rep Development Agency (KDA) is one such organization that have employed a number of resources mobilization strategies to enhance continuity and success of projects. However, in its Strategic Plan of 2017-2022 the organization acknowledged it had limited resources to fully fund its projects which has an impact not only on the implementation but also on the projects performance. This study sought to determine the effect of resource mobilization strategies on performance of projects by KDA in Kenya. The specific objective was: to determine donations fundraising strategy on performance of projects in KDA; This study adopted a descriptive research design. The target population was projects that have been implemented and completed by KDA in a period of ten years, from years 2010-2020. The unit of observation were the staff of KDA involved in implementation of projects. Since the population in KDA was small, a census study was adopted. A total of 32 staff in KDA were considered for the study. The study collected primary data through use of questionnaire. The study found that donation fundraising strategy has significant positive effect on project performance. Resource mobilization has a critical role in enhancing the success of KDA initiatives, as the study's findings show.
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