Corporate Governance Principles and Performance of National Sports Federations in Nairobi City County, Kenya

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Date
2025-08
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Kenyatta University
Abstract
Most, if not all, countries recognize the importance of strengthening the sports industry. The sports industry in Kenya continues to grow swiftly and emerge as a vibrant and crowd-pulling phenomenon. However, few studies on the critical topic of corporate governance principles and performance of national sports federations have been conducted. Thus, the research focused on determining corporate governance principles influence on National Sports Federations’ performance in Nairobi City County, Kenya. The specific objectives included evaluating the effects of transparency, accountability, sustainability, and integrity to National Sports Federations’ performance in Nairobi City County, Kenya. Both secondary and primary data were employed in the study. Anchored on Stewardship, Balanced Scorecard, and Stakeholder theories, the research used a descriptive design, collecting data from 145 members across 76 federations via semi-structured questionnaires. Simple random technique was used in selecting sampling units and a pilot study done before the actual study. The researcher analyzed data using Statistical Packages for Social Sciences (SPSS). Quantitative data collected was analyzed using multiple regression, descriptive analysis and Correlation analysis. Study findings revealed that accountability, transparency, integrity and sustainability have a significant positive relationship with performance of national sports federations in Nairobi City County, Kenya. Further findings revealed that increased service delivery, customer feedback, employee satisfaction and financial performance of national sports federations indicate performance. This study recommends formation of clear corporate governance policies that raise sustainable development and accountability in the Kenya sporting sector, national sports federation members to adopt continuous training on best practices of corporate governance, utilize digital platforms for governance practices to enhance integrity and transparency, national and county government to establish measurable performance indicators to be adopted by national sports federations, consistent monitoring and evaluation of these performance indicators. These recommendations will help both the national sports federations and government to increase transparency, accountability, sustainability and integrity in the sport industry in Kenya.
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A Research Project Submitted to the School of Business, Economics and Tourism in Partial Fulfillment of the Requirements for the Award of Degree of Master of Business Administration (Strategic Management) Kenyatta University, August 2025. Supervisor 1. Stephen Muathe
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