Functional Strategies and Service Delivery in Public Water Service Providers in Nakuru County, Kenya

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Date
2024-05
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Kenyatta University
Abstract
Improving access to water supply and proper sanitation is key to poverty elimination and achieving sustainable development goals. Yet, accessing water for many urban and rural poor individuals remain very poor in Nakuru County. The challenge of responsiveness, assurance, reliability, and empathy persists within public water service providers in Nakuru County, Kenya. Residents often face difficulties in accessing timely assistance, feeling assured of service quality, relying on consistent water supply, and experiencing empathetic treatment from service providers posing significant hurdles in meeting the community's water needs and fostering trust in the system. The study sought to determine the effect of functional strategies on service delivery in public water service providers in Nakuru County, Kenya. The study sought to determine the effect of human resource management strategy, customer service management strategy, financial management strategy and information communication technology strategy on service delivery in public water service providers in Nakuru County, Kenya. The study was informed by human capital theory, resource-based view theory, actor network theory, diffusion innovation theory and Servqual Model. This study will use descriptive and explanatory research designs with a target population of 117 respondentsfrom three water service provider companies in Nakuru: Nawassco, Naivawassco, Naruwassco. Since the study population is manageable, a census method will be used to have all the 117 targeted respondents. Primary data will be collected using questionnaires where drop and pick method will be utilized. Content validity will be used to evaluate the validity of the research instrument. Reliability will be tested through Cronbach’s alpha of 0.7 will be adopted. Descriptive statistics will be computed. Multiple linear regression will be used. Results will be presented in tables and graphs. Results showed that respondents agreed that human resource management strategy, customer service management strategy, financial management strategy and information communication technology strategy influenced service delivery in public water service providers of Nakuru County, Kenya. Regression analysis showed that human resource management strategy influenced service delivery in public water service providers positively and insignificantly. Further, customer service management strategy influenced service delivery positively and significantly. Additionally, financial management strategy influenced service delivery negatively and significantly while information communication technology strategy influenced service delivery negatively and insignificantly in public water service providers of Nakuru County, Kenya. The study concluded that functional strategies’ variables studied are significant factors of service delivery in public water service providers of Nakuru County, Kenya as they were found to affect service delivery. The study recommends that for public water service providers in Nakuru County, Kenya to have responsiveness, assurance, reliability and empathy, there is need for transparency in the recruitment processes, enhancement of the service structure, prioritizing financial management and automation of services to enhance service delivery in the public water service providers
Description
A Research Project Submitted in Partial Fulfilment of the Requirements for the Award of Masters in Business Administration (Strategic Management Option), School of Business, Economics and Tourism, Kenyatta University. May, 2024 Supervisor Dr. Anne Muchemi, Department of Business Administration, School of Business, Economics and Tourism Kenyatta University
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