Revolutionizing Tourism: Harnessing the Power of IoT in Smart Destinations
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Date
2023-12
Authors
Farid, Smail
Boudia, Mohamed Ayoub
Mwangi, Grace
Journal Title
Journal ISSN
Volume Title
Publisher
JDMC
Abstract
The convergence of technology and travel has given rise to the paradigm of
smart destinations, fueled by the transformative force of the Internet of Things (IoT). This
review paper delves into the revolutionary impact of IoT on tourism, specifically focusing on
the concept of smart destinations. Smart Hotels, exemplifying this paradigm shift, redefine the
guest experience through seamless technology integration. Smart room controls, driven by IoT,
intuitively respond to guest preferences, transforming the traditional stay into a personalized
and efficient encounter. Transportation undergoes a parallel transformation through connected
transportation, where IoT innovations reshape global mobility. From smart airports to
intelligent traffic management systems, the integration of IoT ensures seamless and efficient
travel experiences for both passengers and goods. Wearable devices further enhance the
tourism experience, with smart tour guides leading the way. Wearables provide real-time
information and personalized recommendations, with smart glasses employing augmented
reality (AR) to overlay digital information onto the physical world. This hands-free approach
enriches tourist exploration of historical sites and museums. In popular tourist attractions, IoTenabled experiences redefine engagement. From smart museums to AR tours and interactive
exhibits, the integration of IoT technologies enhances how visitors interact with cultural
landmarks, creating immersive and technologically enriched tourism experiences. This review
explores the multifaceted intersections of IoT and tourism, offering insights into current trends
and future prospects in this dynamic space.
Description
Article
Keywords
Smart destinations, IoT, tourism technology, connected transportation, wearable device
Citation
Farid, S., Boudia, M. A., & Mwangi, G. (2023). Revolutionizing Tourism: Harnessing the Power of IoT in Smart Destinations. Journal of Digital Marketing and Communication, 3(2), 91-99.