Leadership and Quality Culture in Private Universities in Kenya: A Case of Marist International University College
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Date
2017-04
Authors
Mwakale Catherine, H.W
Journal Title
Journal ISSN
Volume Title
Publisher
Kenyatta University
Abstract
Quality has become one of the major concerns in the business world. There is a lot
technological invention and innovation across the globe and the world has become a
global village. The consumers are informed and stakeholders are demanding
accountability. This has raised a lot of pressure on how organizations should produce and
deliver their products and service. Culture has also become a membrane which has to be
penetrated for successful implementation of quality management. This entails enabling
everyone in the organization to have the right attitudes and act towards delivering quality
products and services. The purpose of this paper was to investigate Leadership and
Quality Culture in Private Universities in Kenya guided by five research objectives; to
determine how role modelling affect creation of quality culture in private universities in
Kenya, to establish how leadership commitment affect creation of quality culture in
private universities in Kenya, to determine how stakeholders involvement affect creation
of quality culture in private universities in Kenya, to establish how communication affect
creation of quality culture in private universities in Kenya and determine challenges that
impedes creation of quality culture in private universities in Kenya. This research aims at
making contribution on quality management of universities in Kenya and aid
stakeholders in making policies and taking up their roles towards quality education The
objectives guided the review of both theoretical and empirical literature on leadership,
quality management and quality culture from which the conceptual framework was
developed highlighting facets of leadership as factors of quality culture which are
leadership commitment, role modeling, employee engagement, communication,
continuous improvement and management of stakeholders. The research used case study
design and both primary and secondary data was used in coming up with the findings.
Questionnaires were the main research instrument that was used to collect data from the
respondents although the researcher also used observation to conclude other areas of the
research. Data was analyzed by use of a computer software (SPSS), descriptive statistics
and percentages and presented in graphs and tables for easy interpretation. The findings
revealed that leadership commitment, role modelling, stakeholders’ involvement,
communication are key aspects of creating quality culture although private universities in
reference to MIUC have not be paying adequate attention to employees who are key
actors of culture. This study recommends that for private universities in reference to
MIUC, to improve the quality of education, they should allocate more resources in
ensuring constant and visible improvement actions in people (who are the actors of
quality), processes (which provide the means how quality is achieved) and customer
responsiveness (which measure quality), and make sure that everyone in the organization
comprehend and make quality a way of doing things.
Description
A Research Project Submitted to the School of Business in Partial Fulfillment for the Award of Degree of Master of Business Administration (Strategic Management) of
Kenyatta University