Organizational Communication and Performance of Employees in Wajir County, Kenya
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Date
2025-12
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Kenyatta University
Abstract
Public institutions in Kenya grapple with serious challenges in organizational communication over clarity, efficiency, and information dissemination channels, which, in turn, have an adverse effect on decision-making, productivity, and employee morale. In counties such as Wajir, where issues of geography, culture, and infrastructure add to the communication challenges, the primary objective of this study is to assess organizational communication and performance in Wajir County, Kenya. The study sought to assess the effect of clarity in communication, efficiency in communication, and overload of information, on an employee-based performance in Wajir County. The theoretical framework for the study consisted of relevant systems theory and the Social Information Processing (SIP) Theory. The descriptive research design was used in guiding all 4,100 employees working in various county departments and offices, while Yamane (1970) formula gave a sample of 364 respondents through both proportionate stratified and random sampling techniques. The quantitative data was gathered through a semi structured questionnaire. In addition to the questionnaire, qualitative data was gathered through semi-structured interviews with a select group of department heads and managers. The pilot study was carried out with a sample 36 respondents who are similar to the actual participants in Wajir County. The quantitative data will be analyzed using descriptive statistics such as frequencies, means, and standard deviations were used to summarize the responses from the questionnaire, providing an overview of the central tendencies and distributions of the key variables’ clarity, efficiency, information overload, channels of communication, and employee performance. For qualitative data analysis, the responses from semi-structured interviews were transcribed and analyzed thematically. Thematic analysis involved identifying and coding key themes related to the research objectives, such as communication clarity, information overload, and the effectiveness of communication channels. The study concludes that key dimensions of organizational communication significantly influence employee performance within Wajir County. Employees generally perceive communication as clear, particularly concerning direct supervisory interactions and task instructions, which is crucial for understanding roles and expectations. Similarly, communication processes are largely seen as efficient, enabling prompt access to necessary information and effective utilization of communication
Description
A Research Project Submitted to the School of Law, Arts and Social Sciences in Partial Fulfilment of the Requirements for the Award of the Degree of Master of Arts in Public Policy and Administration of Kenyatta University, December 2025.
Supervisor
1. Weldon Kibet Ng’eno