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dc.contributor.authorMuriuki, Paul Karimi
dc.contributor.authorMaina, Samuel
dc.date.accessioned2021-10-13T05:49:15Z
dc.date.available2021-10-13T05:49:15Z
dc.date.issued2021
dc.identifier.citationMuriuki, P., & Maina, S. (2021). The Strategy Implementation Capabilities and Performance of Nairobi Securities Exchange (NSE) in Kenya. International Journal of Business Management, Entrepreneurship and Innovation, 3(2), 49-61. https://doi.org/10.35942/jbmed.v3i2.189en_US
dc.identifier.issn707-8027
dc.identifier.urihttps://journals.ijcab.org/journals/index.php/jbmed/article/view/189/178
dc.identifier.urihttp://ir-library.ku.ac.ke/handle/123456789/22756
dc.descriptionA research article published in International Journal of Business Management, Entrepreneurship and Innovationen_US
dc.description.abstractFirm’s strategy implementation capabilities such as resource allocation, technological, marketing and management enable an organisation gaincompetitive advantage.The various studies done are inconclusive onhow strategy implementation capabilities’ affect firm performance. The overall objective of the research,therefore,was to determine the effect of the strategy implementation capabilities on the performance ofNSE. The specific objectives are to determine how resources allocation capabilities of affect NSE performance, to assess how technological capabilities affect NSE performance, to ascertain the effect of the marketing capabilities on NSE performance and tofind out how management capabilities influencethe NSE performance. The theories that underpinthis study are the dynamic capabilities (DC) theory, the resource-based view (RBV) theory and the McKinsey7-s model. The target population was the 62NSE staff. Theanalysis used adescriptive survey design and data collected usingsemi-structured questionnaire.Descriptive statistics such as standard deviations, frequencyand mean and the inferential statistics were used and the final analysed data presented in tables, charts, graphs. Based on these results, all the null hypotheseswere rejected, since they had a lower p-value (p<0.05) as the findings were statistically significant.The study concluded that the NSE commits the available resources fully as indicated by resource distribution, optimal resource commitment, responsible deployment,and budget-strategy alignment. It was further concluded that the company enhanced technological capabilities through proper management of ICT infrastructure, having right systems and cyber security posture. The study concluded that,the firm had sound marketing capabilities as portrayed by enhanced communication with stakeholders, having products that are customer centredandhaving an effective go to market strategy. The study finally concluded that NSE has enhanced management capabilities among its staff through trainings and coaching programs. The recommendation was that further research be done about variables which affect performance significantly.en_US
dc.language.isoenen_US
dc.publisherIJCAB Publicationsen_US
dc.subjectStrategy Implementation Capabilitiesen_US
dc.subjectTechnologicalen_US
dc.subjectMarketingen_US
dc.subjectManagementen_US
dc.subjectNSE Performanceen_US
dc.titleStrategy Implementation Capabilities and Performance of Nairobi Securities Exchange(NSE)in Kenyaen_US
dc.typeArticleen_US


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