RP-School of Hospitality and Tourism
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Influence of Cognitive Destination Brand Image on Wildlife Park Attractiveness: A Case Study of the Amboseli-Tsavo Ecosystem, Kenya
(IJRISS, 2023)The attractiveness of a holiday destination motivates the development and growth of tourism in terms of tourists’ perceived value; however, the attractiveness of wildlife protected places, such as game parks, is little ... -
Influence of Quality Control of Service Operations on Employees’ Perceived Service Quality and Its Dimensions: a Cross-sectional Study of Barbeque Restaurants in Kiambu County, Kenya
(ijaemr, 2023)Outstanding service quality is vital to the success of service organisations, including barbeque restaurants. The current study examined the influence of quality control of service operations on perceived service quality ... -
Cultural Beliefs on Women Career Advancement in Selected Kenyan Hotels
(IJAEMR, 2023)The hotel employment sector is characterized by a high proportion of women, yet they are underrepresented at the senior management level. Females are disadvantaged in the hotel industry because of the traditional male ... -
Socio-Demographic Factors Associated With Job Burnout among Frontline Employees: A Cross-Sectional Study of Classified Hotels in Nairobi City County, Kenya
(IJAEMR, 2023)In today’s highly competitive business environment, providing exceptional customer service is the primary goal of any hospitality organisation. Hotel frontline employees play a vital part in the service delivery process ... -
Utilization of Integrated Marketing Communication to Create Brand Recognition in Three to Five Star Hotels in Nairobi City County, Kenya
(JEMSPRO, 2022)Purpose: This research aims to establish the influence of Integrated Marketing Communication (IMC) dimensions on brand recognition of three- to five-star hotels. The study is based on Keller’s Brand Equity Theory and ... -
Organizational Culture and Women's Career Advancement in Three to Five-Star Hotels in Nairobi City County, Kenya
(Kenyatta University, 2023)The profile of the hospitality industry is characterised as youthful, with a high proportion of women. However, in the corporate hotel ladder, women are underrepresented at every level, non in the middle and senior ... -
Efficacy of Destination Promotion Strategies on Domestic Tourism Performance in Mombasa County, Kenya
(Kenyatta University, 2023)Domestic tourism is critical as it helps cushion the tourism sector against uneven demand resulting from international tourism. The variation of international tourism is as a result of an increase in major security incidents, ... -
Hotel Employment in Kenya; Contingent Work or Professional Career?
(Human Resource Management Academic Research Society, 2012)While hospitality is a great industry, it presents ample opportunities as well as many challenges. The most successful worker must have positive attitude and energy in addition being naturally friendly and service-oriented. ... -
A Customer-Employee Encounter: A Review of Customer Quality Control on Restaurant Food Service
(ijimer, 2019)Purpose of the Study: The purpose of this study review was to fill the literature gap into the customer quality control on restaurant food and beverage service, with the objective of identifying customer quality control ... -
Foodservice Clientele Tipping Behavior and Its Impetus on Restaurant Service Reliability in Kenya
(2021)Tipping is an interesting pecuniary behavior involving service providers and hospitality’s restaurant clients. The tipping act goes beyond the hospitality industry and therefore is a common practice across the entire ... -
Pragmatic Restaurant Tipping in Star-Rated Hotels in Kenya
(NISC (Pty) Ltd, 2021)Tipping can be traced to Tudor England in the sixteenth century. This act transformed into a custom, spreading to many countries. However, tipping is observed differently from one country to the other and thus is ... -
Restaurant Tipping Behavior and its Inspiration on Food Service Empathy: A Focus on Two- And Three-Star Hotels in Kenya
(Emerald Publishing, 2020)Purpose – The purpose of this study was to investigate restaurant clientele tipping behavior and its inspiration on foodservice empathy within two- and three-star hotels in Kisumu County, Kenya. This was with the objective ... -
Analysis of Food Management Practices and Safe Provision in Unclassified Restaurants in Nairobi City County, Kenya
(Stratford, 2022)The aim of the research was to establish how food safety practices influence safe food provision by unclassified restaurants in Nairobi City County. The Particular goals of the study were to: assess the influence of food ... -
Strategies Adopted in Adventure Tourism Product Diversification in Sustainable Tourism Development in Elgeyo Marakwet County, Kenya
(Academia edu, 2018)Tourism as a sector of the economy is used by most countries in the advocacy of economic development. Most of the adventure tourists/visitors travel to rural areas to experience natural wonders of the world which are ... -
Aspects of Electronic Customer Relationship Management and Guest Satisfaction: A Perspective of 4-Star Hotels in Nairobi County, Kenya
(www.ktu.edu.gh, 2020)Key among the aims of many service organizations are to establish and maintain stronger relationships with their customers. In recent times, organizations building strong communication networks with their customers by ...
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Influence of Cognitive Destination Brand Image on Wildlife Park Attractiveness: A Case Study of the Amboseli-Tsavo Ecosystem, Kenya
(IJRISS, 2023)The attractiveness of a holiday destination motivates the development and growth of tourism in terms of tourists’ perceived value; however, the attractiveness of wildlife protected places, such as game parks, is little ... -
Influence of Quality Control of Service Operations on Employees’ Perceived Service Quality and Its Dimensions: a Cross-sectional Study of Barbeque Restaurants in Kiambu County, Kenya
(ijaemr, 2023)Outstanding service quality is vital to the success of service organisations, including barbeque restaurants. The current study examined the influence of quality control of service operations on perceived service quality ... -
Cultural Beliefs on Women Career Advancement in Selected Kenyan Hotels
(IJAEMR, 2023)The hotel employment sector is characterized by a high proportion of women, yet they are underrepresented at the senior management level. Females are disadvantaged in the hotel industry because of the traditional male ... -
Socio-Demographic Factors Associated With Job Burnout among Frontline Employees: A Cross-Sectional Study of Classified Hotels in Nairobi City County, Kenya
(IJAEMR, 2023)In today’s highly competitive business environment, providing exceptional customer service is the primary goal of any hospitality organisation. Hotel frontline employees play a vital part in the service delivery process ... -
Utilization of Integrated Marketing Communication to Create Brand Recognition in Three to Five Star Hotels in Nairobi City County, Kenya
(JEMSPRO, 2022)Purpose: This research aims to establish the influence of Integrated Marketing Communication (IMC) dimensions on brand recognition of three- to five-star hotels. The study is based on Keller’s Brand Equity Theory and ... -
Organizational Culture and Women's Career Advancement in Three to Five-Star Hotels in Nairobi City County, Kenya
(Kenyatta University, 2023)The profile of the hospitality industry is characterised as youthful, with a high proportion of women. However, in the corporate hotel ladder, women are underrepresented at every level, non in the middle and senior ... -
Efficacy of Destination Promotion Strategies on Domestic Tourism Performance in Mombasa County, Kenya
(Kenyatta University, 2023)Domestic tourism is critical as it helps cushion the tourism sector against uneven demand resulting from international tourism. The variation of international tourism is as a result of an increase in major security incidents, ... -
Hotel Employment in Kenya; Contingent Work or Professional Career?
(Human Resource Management Academic Research Society, 2012)While hospitality is a great industry, it presents ample opportunities as well as many challenges. The most successful worker must have positive attitude and energy in addition being naturally friendly and service-oriented. ... -
Foodservice Clientele Tipping Behavior and Its Impetus on Restaurant Service Reliability in Kenya
(2021)Tipping is an interesting pecuniary behavior involving service providers and hospitality’s restaurant clients. The tipping act goes beyond the hospitality industry and therefore is a common practice across the entire ... -
Pragmatic Restaurant Tipping in Star-Rated Hotels in Kenya
(NISC (Pty) Ltd, 2021)Tipping can be traced to Tudor England in the sixteenth century. This act transformed into a custom, spreading to many countries. However, tipping is observed differently from one country to the other and thus is ... -
Restaurant Tipping Behavior and its Inspiration on Food Service Empathy: A Focus on Two- And Three-Star Hotels in Kenya
(Emerald Publishing, 2020)Purpose – The purpose of this study was to investigate restaurant clientele tipping behavior and its inspiration on foodservice empathy within two- and three-star hotels in Kisumu County, Kenya. This was with the objective ... -
A Customer-Employee Encounter: A Review of Customer Quality Control on Restaurant Food Service
(ijimer, 2019)Purpose of the Study: The purpose of this study review was to fill the literature gap into the customer quality control on restaurant food and beverage service, with the objective of identifying customer quality control ... -
Analysis of Food Management Practices and Safe Provision in Unclassified Restaurants in Nairobi City County, Kenya
(Stratford, 2022)The aim of the research was to establish how food safety practices influence safe food provision by unclassified restaurants in Nairobi City County. The Particular goals of the study were to: assess the influence of food ... -
Strategies Adopted in Adventure Tourism Product Diversification in Sustainable Tourism Development in Elgeyo Marakwet County, Kenya
(Academia edu, 2018)Tourism as a sector of the economy is used by most countries in the advocacy of economic development. Most of the adventure tourists/visitors travel to rural areas to experience natural wonders of the world which are ... -
Aspects of Electronic Customer Relationship Management and Guest Satisfaction: A Perspective of 4-Star Hotels in Nairobi County, Kenya
(www.ktu.edu.gh, 2020)Key among the aims of many service organizations are to establish and maintain stronger relationships with their customers. In recent times, organizations building strong communication networks with their customers by ... -
Influence of Interpersonal Communication on Hotel Performance: A Case of Classified Hotels along the Kenyan Coastal Tourism Hub
(IJRISS, 2023)Kenya’s coast is a renowned tourism hub, thanks to its natural beaches, a serene environment and worldclass hotels. Unfortunately, these hotels’ average check has been inconsistent. Insecurity, seasonality challenges, and ... -
Selecting Non-Classified Hotels in Kenya: What Really Matters for Business Guests?
(AJHTL, 2014)Non-classified hotels, which comprise small hotels and guest houses, are important accommodation providers offering limited services and products as compared to the classified hotels. Through guest satisfaction, they can ... -
Relationship between Employee Retention Strategies and Career Sustainability in Travel and Tour Firms in Mombasa County, Keny
(Research Publishing Academy (RPA), 2019)Employees in organizations that have mechanisms for employee retention can experience higher career sustainability. However, there is limited literature that can provide more understanding on the link between employee ... -
Sustainable Tourism and Economic Growth Nexus in Kenya: Policy Implications for Post-Covid-19
(Goodwood Publishing, 2020)Purpose: The COVID-19 global pandemic has caused an unprecedented socio-economic impact. It has also raised our awareness of the role sustainability needs to play in our economic activities. This study investigated how ... -
Perceptions of Tourism Students towards Career Choice in the Kenyan Tourism Industry: A Comparative Study of Moi University and Kenya Utalii College
(AJTHLS, 2015)A number of researches investigating on tourism students’ career choices and course of study selection have been widely documented. However, few studies have been carried out focusing on the process and context in which ...