Use of Social Media for Evangelisation: A Case of Full Gospel Churches of Kenya (Fgck)-Meru County
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Date
2022
Journal Title
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Volume Title
Publisher
Consortium Publishing
Abstract
The study’s objective was to analyse the use of social media in
evangelisation. The study employed a descriptive research design to seek
information from various congregants. Interview guides, observation
schedules, Focus Group Discussions (FGDs) and questionnaires were
used to collect data. The clergy and lay leaders were interviewed, and the
congregants of different age groups filled out questionnaires. Key
informants were selected by the use of a purposive sampling technique
coupled with stratified random sampling. Qualitative data were analysed
using thematic analysis, whereas descriptive quantitative data analysis
was performed in SPSS 21. The results indicated that social media had
been used for evangelisation through ICT tools such as mobile phones
and computers. However, the use of social media for evangelisation has
been faced with various challenges, including lack of internet
connectivity, misuse of social media by non-Christians through posting
of pornographic materials and unavailability of ICT tools. Some proposed
ways of mitigating these challenges include educating Christians on the
proper use of social media for evangelisation and maintaining active
Gospel-based church websites.
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Citation
Kathambi, F., Gitome, J., & Bwire, J. P. (2022). Use of social media for evangelisation: A case of full gospel churches of Kenya (FGCK) Meru, Kenya. Journal of pastoral and practical theology, 1(1), 25-34. https://doi.org/10.51317/jppt.v1i1.268