Human Capital Management Practices and Organisational Performance of Lodges and Tented Camps in National Parks in Uganda

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Date
2023-12
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Kenyatta University
Abstract
Human capital management practices in an organisational context refer to recruiting and selecting the most fitting employees and managing their tasks effectively to optimise their performances. In human capital management, employees are perceived as assets whose present worth can be evaluated and measured and whose future worth can be boosted through further investments. The hotel industry in Uganda, especially lodges and tented camps in national parks, has faced the challenge of decreased organisational performance. Thus, the current study sought to examine the influence of human capital management practices on the organisational performance of lodges and tented camps in Uganda’s national parks. Specifically, the current sought to examine the influence of recruitment and selection, training and development, performance appraisals, and rewards and recognition on the organisational performance of lodges and tented camps in Uganda national parks. Using an embedded research design, this study targeted 225 heads of department as survey participants and 45 managers of lodges and tented camps as interview participants. A census of all survey participants was considered, whereas a purposive sampling technique was adopted to select interview participants. Data in the current study was collected through an online survey and interviews. Descriptive statistics of the means, standard deviation, percentage and frequencies were used to summarise the sample characteristics and identify the response patterns. Hypotheses derived from the objectives were tested using multiple linear regression. Qualitative data collected from managers of lodges and tented camps were analysed thematically, and direct quotes were presented together with the descriptive results. Results were presented in tables and graphs. Results of the current study revealed significant positive relationships between recruitment and selection and organisational performance (β = 0.223, t = 4.796, p = .001), performance appraisals and organizational performance (β = −0.356, t = 8.537, p = .000), and rewards and recognition and organizational performance (β = 0.242, t = 7.125, p = .001). However, an inverse relationship was found between training and development and organizational performance (β = 0.489, t = 14.455, p = .000). Thus, the current study recommends that managers of lodges and tented camps in Uganda national parks encourage the adoption and implementation of the human practices because they are essential tools in bettering human capital resources and inspiring suitable conducts that boost organizational performance
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A Thesis Submitted in Partial Fulfilment of the Requirements for the Award of the Degree of Master of Science in Hospitality Management in the School of Business, Economics, and Tourism of Kenyatta University, December 2023
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