Analysis of Mobile Financial Services Utilization among Small Scale Businesses in Kiambu County, Kenya

Simple item page
dc.contributor.authorKaranja, Kenneth Kamau
dc.contributor.authorOnono, Perez Ayieko
dc.date.accessioned2022-10-17T09:36:25Z
dc.date.available2022-10-17T09:36:25Z
dc.date.issued2020-11-25
dc.descriptionA Research Article in the Archives of Business Reviewen_US
dc.description.abstractThis study examined the level of utilization of Mobile financial services among small scale businesses in Kiambu County. Primary data was obtained through interview administered questionnaire from 123 small scale businesses in Kiambu County. Using descriptive analysis the study found out that 48.8 percent of the businesses utilized mobile financial services. The mobile financial services utilized by the businesses included mobile money in phone, Pay bill Buy goods and services and mobile money bank accounts. Majority of the businesses used mobile money in phone. Businesses cited lack of mobile financial services devices by businesses, lack of mobile financial services incentives such as loyalty points, mobile money transaction charges, poor interoperability between networks, low acquaintance to mobile financial services transactions, service system breakdown, difficulties while accessing customer care services as major challenges in use of mobile financial services. The study concludes that mobile financial services are compliments other financial services in extending financial services to the unbanked sector in the county and recommends that systems development and improvement of service delivery by mobile network operators towards small scale businesses and enhanced legislations on data protection and cyber-crimes to protect users of mobile financial services towards increased use of the services.en_US
dc.identifier.citationKaranja, K. K., & Onono, P. A. (2020). Analysis of Mobile Financial Services Utilization among Small Scale Businesses in Kiambu County, Kenya. Archives of Business Research, 8(11). 248-257.en_US
dc.identifier.urihttp://ir-library.ku.ac.ke/handle/123456789/24338
dc.language.isoenen_US
dc.publisherArchives of Business Reviewen_US
dc.subjectMobile financial servicesen_US
dc.subjectRandom Utility Modelen_US
dc.subjectUtilizationen_US
dc.subjectRural areasen_US
dc.subjectSmall scale businessesen_US
dc.titleAnalysis of Mobile Financial Services Utilization among Small Scale Businesses in Kiambu County, Kenyaen_US
dc.typeArticleen_US
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Analysis of Mobile......pdf
Size:
154.25 KB
Format:
Adobe Portable Document Format
Description:
Research article
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description:
Download
Collections
RP-Department of Applied Economics