The Impact of Portfolio Diversification on Financial Performance of Investment Firms Listed In Nairobi Securities Exchange, Kenya: Empirical Review
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Date
2018
Authors
Musembi, Michael Makau
Jagongo, Ambrose
Journal Title
Journal ISSN
Volume Title
Publisher
Research Publish Journals
Abstract
The concept of diversification has taken a universal centre stage in the process of management and
continues to be an increasingly important aspect of doing business in the world of today. The relationship between
diversification and firm performance has formed the subject of many researches but many researchers have
disagreed on the nature of the relationship between diversification and performance. Because of the contradictory
results concerning the relationship between diversification and performance, the question of whether
diversification improves or worsens firm performance is still worthy of further research such as the one being
undertaken in this study. In addition, despite the existence of these studies, very little attention has been given to
the developing countries. Besides, the impact of diversification on firm performance has not received adequate
research attention in Kenya. The study will examine the Impact of portfolio diversification on financial
performance of investment firms listed in the NSE in Kenya. The study will take an explanatory non experimental
research design. The target population for the study will be the investment firms listed in the NSE.
Description
Research article
Keywords
Diversification, Performance, Nairobi Securities Exchange
Citation
International Journal of Management and Commerce Innovations, Vol. 5, Issue 2, pp: (177-187)