Browsing by Author "Njoroge, Grace Wanjiru"

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    An Investigation of Digital Capabilities and Performance of Telecommunication Companies in Kenya
    (The Strategic Journal of Business & Change Management, 2023) Njoroge, Grace Wanjiru; Kyalo, Josphat
    This study established the influence of digital capabilities on the performance of telecommunication companies in Kenya. Specifically, the study sought to determine the influence of digital infrastructure, digital proficiency, information quality and data integrity on the performance of telecommunication companies in Kenya. The study utilized descriptive research design and targeted 137 technical personnel from ICT departments in the three major telecommunication companies in Kenya. Using a sampling formula, a sample size of 102 respondents was utilized. The study revealed that digital infrastructure (β=0.227; p=0.011) and digital proficiency (β=0.407; p=0.000) significantly influences Performance of Telecommunication Companies. Moreover, it was established that there exists statistically significant influence of information quality (β=0.189; p=0.016) and data integrity (β=0.173; p=0.021) on Performance of Telecommunication Companies. The study concludes that digital infrastructure is a vital component that allows businesses to execute significant innovations to support their goals. Furthermore, the availability of proper software is critical to the efficient operation of a company's digital operations. Furthermore, personnel in organizations must have the requisite skills and capabilities to exploit digital technologies. Data quality allows organizations to make more informed decisions and increase operational efficiency. Firms must invest in data quality if digital technology is to be useful. The study recommends that organizations ought to deploy digital infrastructure that satisfies the firms requirement in terms of hardware, software and network coverage for them to be competitive. Secondly, telecommunication companies need to prioritize digital competencies of their staff if they need to boost and maintain organizational efficiency. Thirdly, firms ought to invest heavily on data quality through implementation of current Digital Infrastructure. This promotes effective data transmission which is accurate and reliable. Finally, it can be recommended that companies must invest in quality of data if digital technology is to be useful.
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    Digital Capabilities and Performance of Telecommunication Companies in Kenya
    (Kenyatta University, 2024-05) Njoroge, Grace Wanjiru
    Telecommunication sector is one of the integral industries in Kenya, with immense contribution to the country’s GDP as well as to the penetration of internet and technology. The sector however has been facing a decline in performance in the recent past orchestrated by increased dynamisms and uncertainties in the operating environment. The role of digital technology in the sector is immense owing to the fact that these companies are mainly technology-based. However, there are mixed results in regard to the role played by digital capabilities to support telecommunication companies’ use of digital technology for enhanced performance. This study therefore aimed to establish the influence of digital capabilities on the performance of telecommunication companies in Kenya. Specifically, the study sought to determine the influence of digital infrastructure, digital proficiency, information quality, and data integrity on the performance of telecommunication companies in Kenya. The study was anchored on technology acceptance theory, the dynamic capabilities theory, the UTAUT model and the resource-based view theory. The study utilized descriptive research design and targeted 137 technical personnel from ICT departments in the three major telecommunication companies in Kenya (Telkom, Airtel, and Safaricom). Using a sampling formula by Yamane, a sample size of 102 respondents was utilized. The respondents were picked using a stratified random sampling technique. Obtained data was analysed using SPSS where descriptive and inferential statistics were employed. The study revealed that digital infrastructure (β=0.227; p=0.011) and digital proficiency (β=0.407; p=0.000) significantly influences Performance of Telecommunication Companies. Moreover, it was established that there exist a statistically significant influence of information quality (β=0.189; p=0.016) and data integrity (β=0.173; p=0.021) on Performance of Telecommunication Companies. The study concludes that digital infrastructure is a vital component that allows businesses to execute significant innovations to support their goals. Furthermore, the availability of proper software is critical to the efficient operation of a company's digital operations. Furthermore, personnel in organizations must have the requisite skills and capabilities to exploit digital technologies. Data quality allows organizations to make more informed decisions and increase operational efficiency. Firms must invest in data quality if digital technology is to be useful. The study recommends that organizations ought to deploy digital infrastructure that satisfies the firms’ requirement in terms of hardware, software and network coverage for them to be competitive. Secondly, telecommunication companies need to prioritize digital competencies of their staff if they need to boost and maintain organizational efficiency. Thirdly, firms ought to invest heavily on data quality through implementation of current Digital Infrastructure. This promotes effective data transmission which is accurate and reliable. Finally, it can be recommended that companies must invest in quality of data if digital technology is to be useful.