Browsing by Author "Chemain, Flovia Chepkemoi"

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    Innovation Strategies and Performance of Public Hospitals in West Pokot County, Kenya
    (Kenyatta University, 2025-03) Chemain, Flovia Chepkemoi
    Public hospitals in Kenya, particularly those in West Pokot County, face persistent challenges in improving efficiency, service quality, and patient satisfaction within a setting of limited resources and dynamic healthcare needs. Despite ongoing innovation initiatives, noticeable performance gaps remain, highlighting a critical need to assess how innovation strategies influence hospital performance. The general objective of this study was to evaluate the influence of innovation strategies on the performance of public hospitals in West Pokot County. Specifically, the study sought to: determine the effect of product innovation on hospital performance; assess the impact of organizational innovation on performance; examine how process innovation influences performance; and evaluate the role of market innovation in enhancing hospital outcomes. Each objective was analyzed independently. Product innovation was assessed based on new services or treatments introduced to improve patient care. Organizational innovation focused on changes in management structure and internal processes. Process innovation evaluated improvements in service delivery mechanisms, while market innovation involved strategies aimed at responding to patient preferences and external competition. A combination of open- and closed-ended questionnaire items was used to gather primary data from a stratified random sample of participants drawn from the target population. Data were collected using the drop-and-pick method and analyzed through descriptive and inferential statistics, with findings presented using charts and tables. The study was guided by four key theoretical frameworks: The Diffusion of Innovation Theory, which explains how new ideas spread; the Resource-Based Theory, which highlights the role of internal assets in gaining a competitive edge; the Knowledge-Based Theory, which emphasizes knowledge as a core strategic resource; Goal Setting Theory, which emphasizes the importance of setting measurable objectives and the Theory of Performance, which links innovation to outcomes. Findings revealed that all four innovation strategies product, organizational, process, and market had a positive and statistically significant impact on hospital performance. This indicates that innovation is a strong driver of improved hospital outcomes. The study recommends that hospital management strengthen internal communication systems to facilitate better understanding and implementation of innovation strategies. Furthermore, actively engaging patients to understand their needs and preferences can lead to more effective market innovations, ensuring services are aligned with user expectations and ultimately enhancing performance.
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    Innovation Strategies on Performance of Public Hospitals in West Pokot County, Kenya
    (EPRA International Journal of Economics, Business and Management Studies (EBMS), 2025-03) Chemain, Flovia Chepkemoi; Anyieni, Abel
    This research project examined how innovation strategies affect the performance of public hospitals in Kenya, specifically in the case of West Pokot County. Although quantifying the effects of innovation can be challenging due to the challenges in isolating and evaluating it, it has gotten a lot of attention. The ability to innovate is critical for every company that aspires to achieve and sustain a competitive edge in the market. Furthermore, healthcare companies are increasingly dependent on innovation in order to maintain their competitive edge and provide patients with fresh therapeutic options. There is a surprising lack of knowledge on the nature of innovation in healthcare and its connection to performance. Focusing on West Pokot County Public Hospitals, this study aimed to analyze the relationship between innovation strategies and performance within the healthcare setting, taking into consideration the unique characteristics of the healthcare industry. Specifically, this study aimed to: establish the effects of product innovation; organizational innovation, process innovation; and market innovation on such performance. A descriptive research design was used throughout this examination. A total of 145 participants drawn at random from three public hospitals made up the research's target responder pool, and the study's methodology was stratified random selection. As the major instrument for the research, open-ended and closed-ended questionnaires will be used to gather the necessary primary data. These questionnaires were sent to participants on an individual basis using the drop-and-pick approach. A study of the data was performed using descriptive analysis, correlation analysis, and regression analysis. Data were given in the form of charts and tables. The study results revealed that combined effect of product innovation strategy, organizational innovation strategy, process innovation and market innovation strategy significantly accounted for 65.5% variation in the performance of public hospitals in Kenya, specifically in the case of West Pokot County. The study concluded that innovation strategies have significant effect on the performance of public hospitals in Kenya, specifically in the case of West Pokot County. The study recommended that there's a need for the management of hospitals to improve communication channels to ensure clearer understanding of the sector's initiatives and their impact on innovation-driven competitiveness. Promoting patient-centric approaches is essential, therefore, public hospitals management should actively engage with patients to understand their needs and preferences, and tailor market innovation strategies accordingly