Browsing PHD-Department of Tourism Management by Title
Now showing items 8-10 of 10
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Risk Exposure and Management Strategies as Determinants of Customers’ Satisfaction In Selected Golf Clubs Within Nairobi City and Kiambu Counties, Kenya.
(2022)Risks have been reported to hamper operation and customer satisfaction in various service-based organizations. In golf clubs, the main objectives are to enhance quality and safe services and facilities, which in turn satisfy ... -
Role of Brand Perceptions and Entrepreneurial Self-Efficacy on Place Brand Equity in Western Kenya Tourism Circuit
(Kenyatta University, 2019-07)Many destinations have open up to and invested in the tourism industry leading to heightened competition between them. This has brought to fore the concept of place brand equity, where destinations seek to highlight their ... -
Vulnerability and Adaptation of The Tourism Sector to Climate Change in Nairobi, Coast and Central Tourist Circuits in Kenya
(Kenyatta University, 2015)Tourism heavily relies on climate as a resource but is highly climate-sensitive. Evidence has shown that a certain amount of climate change has occurred. Africa is considered as one of the most vulnerable regions in the ...
