Present challenges experienced by a globalized and changing world with new forms of doing business has forced entrepreneurs to change their approach to customers especially given the prior traditional marketing theory. ...

The study sought to investigate the role of corporate communication on performance of Equity Bank limited in Nairobi City County, Kenya. Corporate communication was measured in terms of staff communication, shareholder’s ...

Upholding a steady completion of construction projects in public secondary schools have been a substance of stern distress both to the education stakeholders and contractors. There have been abundant cases of delays and ...

The study examined the influence of personal selling strategies and customer loyalty among insurance companies in Malindi town, Kilifi County, Kenya. The study adopted a descriptive research design. The targeted population ...

Manufacturing firms in Sub-Saharan Africa are not optimally managed which substantially lowers their productivity. The informal approach to human resource management is attributable to poor management practices with a ...

This study sought to assess how motivation affect employee retention in Savings and Credit Cooperative societies in Nairobi City County. The researcher conducted the study in SACCO societies located in Westlands sub-county. ...

In the corporate world, the business environment is rapidly changing necessitating organizations to adopt strategic management practices that give them a competitive edge and lead to improved performance. National ...

This study aimed at determining the mediating effect of firm competence on the relationship between dynamic capabilities and performance. The study was founded on positivism philosophy and adopted an explanatory ...

There have been many definitions of inclusion as it relates to the underserved and economic empowerment through entrepreneurship, but few of these definitions have focused specifically on persons with disabilities. Purpose ...

For several organizations, periods of rapid technological changes are also periods of incessant struggles with maintain a high performance. Obviously, knowledge is slowly becoming the key factor in production after ...