Browsing MST-School of Hospitality, Tourism and Leisure Studies by Author "3a36ca47-56c0-4cbf-9c3b-3f8f537b57c0"

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Influence of Tour Guiding Service Quality on Tourist Satisfaction in Masai Mara National Reserve, Narok County, Kenya

Gitonga, James Nguya (Kenyatta University, 2021)

The competitiveness of a destination is determined by the quality of services offered. Tour guides play an important role in meeting the perception and expectations of the tourists in a destination. Quality tour guiding ...