Recherche
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Analysis of factors influencing farmers' participation in collective marketing initiatives in Maara, Meru south and Mbeere South Sub-Counties, Kenya
(2016)
This study was carried out in Meru South, Maara and Mbeere South sub-counties in the
Republic of Kenya. The purpose of this study was to analysis the factors affecting farmers'
participation in collective marketing ...
Membership decision and intensity of participation in avocado producer and marketing groups in kandara sub county, Murang’a County
(2017-11)
Collective action through formation of Avocado producer and marketing groups (APMGs) is one of the interventions adopted by Murang‟a County government to enable smallholders mitigate the market imperfections and contend ...
Socio-economic factors affecting farmers participation in vertical integration of the coffee value chain in Huye district, Rwanda
(2014-08-20)
Coffee farming in Rwanda is an important sector that contributes significantly to the economy in terms of employment and income, especially for the smallholder coffee farmers in rural areas. In order to improve coffee ...
Structure, Conduct and Performance of Soybean Marketing in Embu, Tharaka Nithi and Meru Counties, Kenya
(Kenyatta University, 2019-02)
Soybean has the potential of contributing significantly to Kenya’s national objective of enhancing food security. The demand of soybean has increased from roughly 150,000MT in 2008 to 220,000MT in 2011, while supply is ...
Effect of pineapple (ananas comosus l. Merrill) and papaya (carica papaya l.) fruit extracts on sericin removal from silk moths cocoons in Kenya
(2014-05-20)
Sericulture (Silk farming) is the rearing of silk moths for the production of raw silk. Silk farming originated from China where it was secretly practiced for many years before spreading to other parts of the world. Silk ...
An analysis of indigenous chicken marketing efficiency and market participation among producers in Makueni County- Kenya
(2014)
The indigenous chicken Gallus domesticus production is an important agricultural
activity in many households in Kenya. Despite its importance, little research has
been carried to enhance its productivity unlike other ...
Effective marketing of dairy product in Kenya (With particular reference to Kenya Co-operative Creameries Limited - KCC Ltd)
(2016)
Effective marketing has been based on dynamics of market mix. A new concept based on "8" Ps has been explored and used to segment current and potential market of KCC. The concept has been applied to assess the marketing ...
Impact of coffee certification on small holder coffee farming in Embu County, Kenya
(Kenyatta University, 2016-06)
The coffee sector plays a significant role to Kenya‟s economy. The sector contributes to foreign exchange earnings, household incomes, employment and food security. The industry supports about 700,000 households comprising ...
Socio-Economic Factors Influencing Smallholder Pumpkin Production, Consumption and Marketing in Eastern and Central Kenya Regions
(Kenyatta University, 2016-06)
Pumpkin is an indigenous vegetable with huge potential to provide nutrition, food security and income to households in Kenya but its production remains low. The crop has been given little attention in research and has not ...
Analysis of Consumer Preference in Product Attributes: A Case of Common Beans in Kiambu County, Kenya
(Kenyatta University, 2015)
Common bean (Phaseolus vulgaris L.) is an important source of livelihood and food for
approximately three million households in Kenya. Consumers appreciate common bean
more due to its nutritional value and health benefits. ...