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Competitive Strategies and Performance of Family Owned Supermarkets in Machakos County, Kenya
(International Academic Journals, 2018)
Given that the intensity of competition in the supermarkets is increasing and the nature of this competition changing, it is important for all stakeholders to gain knowledge on how best to employ competitive strategies ...
Competitive Strategies and the Performance of Matatus in the Public Service Transport Sector in Nairobi City County, Kenya
(International Academic Journals, 2018)
The transport sector in Kenya is characterized by non-conformance to regulations, poor infrastructure, high costs, poor safety and inefficiency aggressive competition for passengers on the road, unsafe operations, a low ...