Effects of strategic management practices on performance of coffee development fund, Kenya
Tesot, Maureen Cherono
MetadataShow full item record
Coffee Development Fund in Kenya is mandated to provide sustainable and affordable credit facilities to coffee farmers for farm development, farm inputs, farming operations and coffee price stabilization, unfortunately these expectations are yet to be met going by the fact that customer complaints are on the rise and also the company is unable to administer loans effectively to the beneficiaries. This is as a result of the failure of the company to successfully implement the various strategic management practices to improve service rendered to the farmers. The study sought to establish the effects of strategic management practices on performance of Coffee Development Fund, Kenya. The study investigated specific objective regarding to the role of; strategy formulation, strategy implementation, environmental scanning and evaluation and control in performance of CoDF in Kenya. The research design used was descriptive; the target population was 32 staff of CoDF in Kenya. The researcher conducted a census study of all the 32 staff at CoDF .Data was collected using questionnaires and were later analyzed using descriptive statistics and factor analysis. The study found that strategic management practices with regards to strategy formulation, strategy implementation, environmental scanning and evaluation and control playa key role in CoDF in Kenya by establishing the companies direction in terms of projects initiated, identifying key opportunities and threats in the internal and external environment and also ensuring project success. The researcher recommended that all stake holders including beneficiaries be involved in issues of strategy formulation and implementation, the company ensure that their policies are SMART, ensure that all levels of stake holders own the projects to facilitate their success, they should ensure that they take advantage of key opportunities in external environment finally, the company should also ensure that it has monitoring and evaluation specialists to monitor the projects.