Determinants of Strategy Implementation in Africa Inland Churches in Kenya: A Study of Selected Africa Inland Churches in Nairobi Area
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Date
2013
Authors
Kimuyu, Joshua Nzau
Journal Title
Journal ISSN
Volume Title
Publisher
Kenyatta University
Abstract
Strategy implementation is very vital for the success of any organization including churches.
Effective implementation of strategies can enable the church to meet its objectives and goals as
well as achieve development and growth. The overall objective of this study was to fmd out the
determinants of strategy implementation in Africa Inland Churches (AIC) in Nairobi area. The
study was guided by the following specific objectives: To find out the effect of leadership on
strategy implementation in AIC Churches in Nairobi area, to determine the effect of
communication on strategy implementation in AIC Churches, to assess the effect of organization
culture on strategy implementation in AIC Churches and to investigate the influence of
organization commitment on strategy implementation in AIC Churches in Nairobi area.
Descriptive survey design was used for the study. The target population for the study was pastors
and members of the local church council in the selected AIC Churches in Nairobi area. Nairobi
area has 8 regions having a total of 155 churches. Stratified sampling technique was used to
group the targeted areas into 8 regions where each region acted as a stratum. Purposive sampling
technique was then used to sample the two largest churches from each region for the study. A
total of 16 Churches were sampled for the study. A total of 64 respondents were targeted by the
study out of which 59 (15 pastors and 44 church elders) responded giving a response rate of
92%. Questionnaire was used to collect data from the pastors and the members of the local
Church council. Data was analyzed using Statistical Package for Social Scientists. Descriptive
statistics such as: frequencies and percentages were used to analyze the data. Inferential statistics
such as correlation and regression analysis was used to test on the relationship between the
variables of the study. The analyzed data was presented in form of tables, pie-charts and bargraphs
where applicable. On the status of strategy implementation in organization, the study
found that 98% of the respondents indicated that their churches formulate strategies to be
implemented. On the effect of organization culture on strategy implementation, the study found
that 98% of the respondents indicated that organization culture affects strategy implementation.
This was evidenced by the fact that 64% of the respondents strongly agreed with the statement
I'
that culture influences individuals' values, norms, beliefs and attitudes which affect strategy
implementation. The' study also found that 95% of the respondents indicated that leadership
affects strategy implementation. On the effect of communication on the implementation of
strategies, the study found that 76% of the respondents indicated that communication affects
strategy implementation. The study fmally found that organization commitment affects strategy
implementation as indicated by 88% of the respondents. The results from the correlation and
regression analysis showed that the study variables such as: organization culture, organization
leadership, strategy communication and organization commitment significantly affect strategy
implementation in churches. The study concluded that organization culture, leadership, strategy
communication and organization commitment affect strategy implementation in AIC churches in
Nairobi area. It was recommended that Church leadership should involve every Church member
in the implementation of strategies. The study finally recommended that another study be done in
other AIC churches in other regions in Kenya to find out the challenges facing strategy
implementation in Churches which was not the concern of this study.
Description
A Research Project Submitted To the School Of Business in Partial Fulfilment of the Requirements of the Degree of Master of Business Administration of Kenyatta University, November 2013