Kiptoo, Naomi Jelagat2025-07-252025-07-252025-04https://ir-library.ku.ac.ke/handle/123456789/30852A Research Project Submitted to the School of Business, Economics and Tourism in Partial Fulfilment of the Requirements for the Award of the Degree of Master of Business Administration (Finance Option) of Kenyatta University, April 2025. Supervisor Charity NjokaMany retired individuals encounter the difficulty of insufficient income to meet their living expenses. In order to address this issue, pension plans are established to assist retirees save a portion of their earnings throughout their employment. Pension plans serve as a form of retirement savings, often sponsored by employers or government entities, and are designed to provide financial support to individuals after they stop working. In Kenya, many employees still do not have any personal retirement plan as an alternative to pension income. Also, retirees face significant financial challenges, with over 80% struggling to make ends meet. This research aimed to ascertain the effect of financial literacy on personal retirement planning among employees of the county government of Nakuru. The study's specific objectives were to determine the effect of financial education, financial knowledge, demographic factors, and economic status on personal retirement planning among county government employees in Nakuru County, Kenya. Theories that informed the study were the Life Cycle theory, the Economic Theory of Retirement and the Theory of Planned Behaviour. The study utilized an exploratory and descriptive research approach. From a target population of 1536 permanent and pensionable employees, a sample of 257 pre-retirement employees was purposively obtained from Permanent and pensionable employees. A structured survey questionnaire was administered to the 161 respondents on a drop-and-pick basis. On the data and the subsequent binary logistic regression model, the researcher administered normality, validity and reliability, multicollinearity and model fit tests through the SPSS. As per the findings, financial knowledge, financial education and demographic factors had no significant effect but economic status had, on personal retirement planning. The study recommends development of women-focused retirement planning by Nakuru county government and a wider-scope study of financial knowledge and financial education as they relate to retirement planning.enThesis