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Opinion Leadership in Online Travel Communities and the Purchase of Hotel Products and Services in Kenya 

Mengo, Nyabisi (Kenyatta University, 2020)
Opinion leaders are individuals who influence opinions, behaviour, beliefs, and purchase decisions of people in their social circles. Opinion leaders have been studied extensively in a traditional offline context, but ...
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Risk Exposure and Management Strategies as Determinants of Customers’ Satisfaction In Selected Golf Clubs Within Nairobi City and Kiambu Counties, Kenya. 

Mwangi, Paul Nderitu (2022)
Risks have been reported to hamper operation and customer satisfaction in various service-based organizations. In golf clubs, the main objectives are to enhance quality and safe services and facilities, which in turn satisfy ...

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AuthorMengo, Nyabisi (1)Mwangi, Paul Nderitu (1)Subject
Kenya (2)
Customers’ Satisfaction (1)Golf Clubs (1)Hotel Products and Services (1)Kiambu County (1)Management Strategies (1)Nairobi City (1)Online Travel Communities (1)Opinion Leadership (1)Purchase (1)... View MoreDate Issued2022 (1)2020 (1)

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