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The unhappy shopper, a retail experience: exploring fashion, fit and affordability 

Otieno, R.; Harrow, C.; Lea‐Greenwood, G. (Emerald, 2005)
Purpose This paper explores fashion availability, fit and affordability in the UK stores especially for those women who wear size 16 and over; and examines their satisfaction/dissatisfaction with the retail experience. ...
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Ethical practice and methodological considerations in researching body cathexis for fashion products 

Otieno, R.; Apeagyei, P. R.; Tyler, D. (Emerald, 2007)
Purpose The paper seeks to identify ethical issues arising from body cathexis research and analyse categories for attention. To also highlight methodological considerations in generating body size data through measurement ...

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AuthorOtieno, R. (2)Apeagyei, P. R. (1)Harrow, C. (1)Lea‐Greenwood, G. (1)Tyler, D. (1)Subject
Fashion (2)
Customer satisfaction (1)Ethics (1)Focus groups (1)Measurement (1)Research methods (1)Women (1)... View MoreDate Issued2007 (1)2005 (1)

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