MST-Department of Fashion, Design & Marketing
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Recent Submissions
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Attributes Influencing Purchase Behavior of Household Bedding by Public Primary School Female Teachers in Nairobi City County, Kenya
(Kenyatta University, 2021-06)There has been growing concern about purchase behaviour of household bedding in developed countries such as USA, Canada and Europe as a third of the average human beings lifetime is spent in bed. People use household bedding ... -
Patternmakers’ professional qualification and pattern making practices in nairobi fashion houses, Kenya
(2017-11)Patternmakers are the technical backbone to the clothing manufacturing process and as such require a solid mastery of the technique. This can be ensured with proper training and experience, yet in Kenya little has been ... -
Consumer perception, attitude and patronage towards purchase of imported versus locally-produced apparel in Nairobi County, Kenya
(Kenyatta University, 2016-03)The purpose of this study was to analyze consumer perceptions, attitude and patronage towards purchasing locally-produced versus imported apparel among public servants in Kenya. The objectives of the Study were: to ... -
Views on Physiological and Psychological Changes and Their Influence on Maternity Wear Selection among Women Attending Ante-Natal Clinic at Kenyatta National Hospital
(Kenyatta University, 2016-02)The pregnancy period in human beings is divided into three trimesters. During this period expectant women experience psychological, behavioral and biological changes that make them more sensitive about their bodies. This ... -
Factors influencing selection, use and maintenance of protective clothing by students in technical institutions in Central Kenya
(Kenyatta University, 2012-11)This research sought to investigate selection, use and maintenance of protective clothing; in Technical Institutions in Central Kenya. The objectives of this study were to investigate factors influencing selection of ... -
Psycho- social and economic factors influencing the choice of clothing by professional women: a case of Machakos town in Kenya
(2014)The purpose of this study was to investigate the psychological, social and economic factors that influence the choice of clothing by professional women in Machakos Town. The study was prompted by the fact that professional ... -
Analysis of infrastructural support and trainer attributes in technical, industrial, vocational and Entrepreneurship Training tivet institutions in Kenya
(2014)The purpose of this study was to analyze infrastructural support and trainer attributes in TIVET institutions in Kenya. Technical, Industrial, Vocational and Entrepreneurship Training (TIVET) is acknowledged as a means of ... -
Attributes Influencing Consumer Perception of Apparel Quality with Special Focus on Care-labels, a case of Nairobi, Kenya
(2014-03-05)Apparel consumers use different criteria, including textile attributes and social environment when evaluating apparel quality. The apparel attributes consumers use are grouped into two, namely intrinsic attributes, ... -
Assessment of Size and Fit of Ready-made Formal Clothing among Male Consumers: a case of Kenyatta University
(2013-08-14)Fit is an important factor for consumers wearing ready-made clothes. Problems related to apparel fit stem from a variety of factors. This study therefore sought to explore size and fit issues of ready-made formal clothes ... -
Assessment of the adoption of apparel computer aided design technology training in selected public universities in Kenya
(2013-03-25)The study examined the levels of adoption of Computer Aided Design (CAD) technology in training of clothing, apparel design courses. Application of apparel CAD technology in the training of the future labour force is a ... -
Socio-economic and Psychological factors influencing clothing preferences of the physically handicapped in Nairobi province, Kenya
(2012-02-10)The purpose of this study was to identify the clothing preference of the physically handicapped, and to determine the rating of socio-economic and psychological factors influencing these clothing preferences. This was a ... -
Assessment of knowledge and attitudes of adolescents towards reproductive health education : Acase study of Nairobi
(2012-02-10)Research has shown that by the age of 16 years, many adolescents are sexually active. Consequently many girls drop out of school due to pregnancy. Few of the girls seek medical attention during pregnancy and those who do, ... -
Interior decoration practices among high, middle and low socio-economic households of Kisumu town, Kenya
(2012-01-31)This was a descriptive survey research whose purpose was to generate and document information on interior decoration practices among high, middle and low socio-economic status, interior decoration practices, interior ... -
The status of the textile industry in a liberalized economy: a case of three composite firms in Uganda
(2012-01-12)The purpose of the study was to establish the status of Ugandan textile industry in a liberalized economy. The study was conducted in three purposively selected composite textile firms in Uganda. Indepth interviews were ... -
The impact of maternal nutrition education of nutritional status of children under five years old in Butere Division, Kenya.
(2012-01-12)According to (Hadaad, 2002), maternal nutrition education has been observed as an important factor related to the nutritional status of children five years old. The purpose of this study was to find out whether maternal ...
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Attributes Influencing Purchase Behavior of Household Bedding by Public Primary School Female Teachers in Nairobi City County, Kenya
(Kenyatta University, 2021-06)There has been growing concern about purchase behaviour of household bedding in developed countries such as USA, Canada and Europe as a third of the average human beings lifetime is spent in bed. People use household bedding ... -
Patternmakers’ professional qualification and pattern making practices in nairobi fashion houses, Kenya
(2017-11)Patternmakers are the technical backbone to the clothing manufacturing process and as such require a solid mastery of the technique. This can be ensured with proper training and experience, yet in Kenya little has been ... -
Consumer perception, attitude and patronage towards purchase of imported versus locally-produced apparel in Nairobi County, Kenya
(Kenyatta University, 2016-03)The purpose of this study was to analyze consumer perceptions, attitude and patronage towards purchasing locally-produced versus imported apparel among public servants in Kenya. The objectives of the Study were: to ... -
Views on Physiological and Psychological Changes and Their Influence on Maternity Wear Selection among Women Attending Ante-Natal Clinic at Kenyatta National Hospital
(Kenyatta University, 2016-02)The pregnancy period in human beings is divided into three trimesters. During this period expectant women experience psychological, behavioral and biological changes that make them more sensitive about their bodies. This ... -
Factors influencing selection, use and maintenance of protective clothing by students in technical institutions in Central Kenya
(Kenyatta University, 2012-11)This research sought to investigate selection, use and maintenance of protective clothing; in Technical Institutions in Central Kenya. The objectives of this study were to investigate factors influencing selection of ... -
Psycho- social and economic factors influencing the choice of clothing by professional women: a case of Machakos town in Kenya
(2014)The purpose of this study was to investigate the psychological, social and economic factors that influence the choice of clothing by professional women in Machakos Town. The study was prompted by the fact that professional ... -
Analysis of infrastructural support and trainer attributes in technical, industrial, vocational and Entrepreneurship Training tivet institutions in Kenya
(2014)The purpose of this study was to analyze infrastructural support and trainer attributes in TIVET institutions in Kenya. Technical, Industrial, Vocational and Entrepreneurship Training (TIVET) is acknowledged as a means of ... -
Attributes Influencing Consumer Perception of Apparel Quality with Special Focus on Care-labels, a case of Nairobi, Kenya
(2014-03-05)Apparel consumers use different criteria, including textile attributes and social environment when evaluating apparel quality. The apparel attributes consumers use are grouped into two, namely intrinsic attributes, ... -
Assessment of Size and Fit of Ready-made Formal Clothing among Male Consumers: a case of Kenyatta University
(2013-08-14)Fit is an important factor for consumers wearing ready-made clothes. Problems related to apparel fit stem from a variety of factors. This study therefore sought to explore size and fit issues of ready-made formal clothes ... -
Assessment of the adoption of apparel computer aided design technology training in selected public universities in Kenya
(2013-03-25)The study examined the levels of adoption of Computer Aided Design (CAD) technology in training of clothing, apparel design courses. Application of apparel CAD technology in the training of the future labour force is a ... -
Socio-economic and Psychological factors influencing clothing preferences of the physically handicapped in Nairobi province, Kenya
(2012-02-10)The purpose of this study was to identify the clothing preference of the physically handicapped, and to determine the rating of socio-economic and psychological factors influencing these clothing preferences. This was a ... -
Assessment of knowledge and attitudes of adolescents towards reproductive health education : Acase study of Nairobi
(2012-02-10)Research has shown that by the age of 16 years, many adolescents are sexually active. Consequently many girls drop out of school due to pregnancy. Few of the girls seek medical attention during pregnancy and those who do, ... -
Interior decoration practices among high, middle and low socio-economic households of Kisumu town, Kenya
(2012-01-31)This was a descriptive survey research whose purpose was to generate and document information on interior decoration practices among high, middle and low socio-economic status, interior decoration practices, interior ... -
The status of the textile industry in a liberalized economy: a case of three composite firms in Uganda
(2012-01-12)The purpose of the study was to establish the status of Ugandan textile industry in a liberalized economy. The study was conducted in three purposively selected composite textile firms in Uganda. Indepth interviews were ... -
The impact of maternal nutrition education of nutritional status of children under five years old in Butere Division, Kenya.
(2012-01-12)According to (Hadaad, 2002), maternal nutrition education has been observed as an important factor related to the nutritional status of children five years old. The purpose of this study was to find out whether maternal ... -
Factors that contribute to the prevalence and practice of cohabitation among Kenyatta University students, Nairobi, Kenya
(2011-12-13)Cohabitation is emerging as an important factor in mate-selection in many societies. It has however been associated with a number of problems including unwanted pregnancies, abortions, marriage failures, sexual abuse, ... -
Factors influencing professional women's likelihood to adopt clothing fashion: a case of Nairobi city
(2011-12-07)The influence of fashion on clothing is as old as the custom of wearing clothing. The changing social attitude of many women has changed their attitude towards fashion as they buy clothes to satisfy themselves. This has ... -
Factors influencing selection and buying practices among primary school teachers: a case of Mwimbi Division, Meru South District
(2011-07-27)Clothing is a factor in every day human life and interactions with others. Clothing is a systematic means of transmitting information about the wearer. Teachers should dress in order to succeed as role models to their ... -
Determination of fibre properties of Agave Americana leaves as a textile fibre from Mbaruk, Nakuru District
(2011-05-09)Agave americana is an exotic plant, which is widely cultk,ated in the world for aesthetic purposes. It belongs to the family Agavaceae and in most varieties the leaf has a white or yellow marginal or central stripe from ...