RP-Department of Tourism Management
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Recent Submissions
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Influence of Cognitive Destination Brand Image on Wildlife Park Attractiveness: A Case Study of the Amboseli-Tsavo Ecosystem, Kenya
(IJRISS, 2023)The attractiveness of a holiday destination motivates the development and growth of tourism in terms of tourists’ perceived value; however, the attractiveness of wildlife protected places, such as game parks, is little ... -
Efficacy of Destination Promotion Strategies on Domestic Tourism Performance in Mombasa County, Kenya
(Kenyatta University, 2023)Domestic tourism is critical as it helps cushion the tourism sector against uneven demand resulting from international tourism. The variation of international tourism is as a result of an increase in major security incidents, ... -
Strategies Adopted in Adventure Tourism Product Diversification in Sustainable Tourism Development in Elgeyo Marakwet County, Kenya
(Academia edu, 2018)Tourism as a sector of the economy is used by most countries in the advocacy of economic development. Most of the adventure tourists/visitors travel to rural areas to experience natural wonders of the world which are ... -
Influence of Interpersonal Communication on Hotel Performance: A Case of Classified Hotels along the Kenyan Coastal Tourism Hub
(IJRISS, 2023)Kenya’s coast is a renowned tourism hub, thanks to its natural beaches, a serene environment and worldclass hotels. Unfortunately, these hotels’ average check has been inconsistent. Insecurity, seasonality challenges, and ... -
Selecting Non-Classified Hotels in Kenya: What Really Matters for Business Guests?
(AJHTL, 2014)Non-classified hotels, which comprise small hotels and guest houses, are important accommodation providers offering limited services and products as compared to the classified hotels. Through guest satisfaction, they can ... -
Relationship between Employee Retention Strategies and Career Sustainability in Travel and Tour Firms in Mombasa County, Keny
(Research Publishing Academy (RPA), 2019)Employees in organizations that have mechanisms for employee retention can experience higher career sustainability. However, there is limited literature that can provide more understanding on the link between employee ... -
Sustainable Tourism and Economic Growth Nexus in Kenya: Policy Implications for Post-Covid-19
(Goodwood Publishing, 2020)Purpose: The COVID-19 global pandemic has caused an unprecedented socio-economic impact. It has also raised our awareness of the role sustainability needs to play in our economic activities. This study investigated how ... -
Perceptions of Tourism Students towards Career Choice in the Kenyan Tourism Industry: A Comparative Study of Moi University and Kenya Utalii College
(AJTHLS, 2015)A number of researches investigating on tourism students’ career choices and course of study selection have been widely documented. However, few studies have been carried out focusing on the process and context in which ... -
Influence of Cultural Festivals and Custom Artifacts on Tourism Development in Baringo County, Kenya
(Stratford Peer Reviewed Journals and Book Publishing, 2018)Culture and tourism have a mutually beneficial relationship which can strengthen the attractiveness and competitiveness of regions and countries. In Kenya, Baringo is a melting pot of cultures and the many communities ... -
Foreign Scholars Activities and Their Impacts on Sustainable Tourism Development in Nairobi Metropolis, Kenya
(Stratford Peer Reviewed Journals and Book Publishing, 2023)Foreign scholars moveto international destinations and enrollin institutions for academic courses ofstudy. The students form apromising niche’ market and is the third export earner in Australia. Africa is endowed ... -
Potential Influence Of IS0 9001: 2000 Quality Management Principles on Service Quality in Kenya’s hotel industry
(Current Issues in African Tourism Research, 2017)In this time of globalization and turbulent economic environment, hotel establishments in the world are required to implement new management approaches in order to provide high quality service. Implementation of quality ... -
Relationship between Gender and Proactive Work Behavior in the Kenya’s Hotel Industry
(ResearchGate, 2017)According to Kenya National Bureau of Statistics report, (2016), wage employment by industry and sex statistics indicate a majority of males employed in the modern sector than female with accommodation and food service ... -
Influence of Customer Service on the Performance of Hospitality Enterprises: Lessons from Sunbird Tourism Limited in Malawi
(African Journal of Tourism, Hospitality and Leisure Studies, 2017)This paper examines the influence of customer service on the success of hospitality enterprises. The paper argues that in order to deliver excellent services that will result into profitable hospitality business, there ... -
Aspects of Electronic Customer Relationship Management and Guest Satisfaction: A Perspective of 4-Star Hotels in Nairobi County, Kenya
(International Journal of Technology and Management Research, 2020)Key among the aims of many service organizations are to establish and maintain stronger relationships with their customers. In recent times, organizations building strong communication networks with their customers by ... -
Influencing Role of Cultural Diversity on Destination Brand Equity, Mombasa County, Kenya
(AJHT, 2022-02)Product diversity and the producer are inseparable and crucial in choosing cultural products within a region. The study sought to understand cultural diversity in influencing destination brand equity in Mombasa County. ...
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Influence of Cognitive Destination Brand Image on Wildlife Park Attractiveness: A Case Study of the Amboseli-Tsavo Ecosystem, Kenya
(IJRISS, 2023)The attractiveness of a holiday destination motivates the development and growth of tourism in terms of tourists’ perceived value; however, the attractiveness of wildlife protected places, such as game parks, is little ... -
Efficacy of Destination Promotion Strategies on Domestic Tourism Performance in Mombasa County, Kenya
(Kenyatta University, 2023)Domestic tourism is critical as it helps cushion the tourism sector against uneven demand resulting from international tourism. The variation of international tourism is as a result of an increase in major security incidents, ... -
Strategies Adopted in Adventure Tourism Product Diversification in Sustainable Tourism Development in Elgeyo Marakwet County, Kenya
(Academia edu, 2018)Tourism as a sector of the economy is used by most countries in the advocacy of economic development. Most of the adventure tourists/visitors travel to rural areas to experience natural wonders of the world which are ... -
Influence of Interpersonal Communication on Hotel Performance: A Case of Classified Hotels along the Kenyan Coastal Tourism Hub
(IJRISS, 2023)Kenya’s coast is a renowned tourism hub, thanks to its natural beaches, a serene environment and worldclass hotels. Unfortunately, these hotels’ average check has been inconsistent. Insecurity, seasonality challenges, and ... -
Selecting Non-Classified Hotels in Kenya: What Really Matters for Business Guests?
(AJHTL, 2014)Non-classified hotels, which comprise small hotels and guest houses, are important accommodation providers offering limited services and products as compared to the classified hotels. Through guest satisfaction, they can ... -
Relationship between Employee Retention Strategies and Career Sustainability in Travel and Tour Firms in Mombasa County, Keny
(Research Publishing Academy (RPA), 2019)Employees in organizations that have mechanisms for employee retention can experience higher career sustainability. However, there is limited literature that can provide more understanding on the link between employee ... -
Sustainable Tourism and Economic Growth Nexus in Kenya: Policy Implications for Post-Covid-19
(Goodwood Publishing, 2020)Purpose: The COVID-19 global pandemic has caused an unprecedented socio-economic impact. It has also raised our awareness of the role sustainability needs to play in our economic activities. This study investigated how ... -
Perceptions of Tourism Students towards Career Choice in the Kenyan Tourism Industry: A Comparative Study of Moi University and Kenya Utalii College
(AJTHLS, 2015)A number of researches investigating on tourism students’ career choices and course of study selection have been widely documented. However, few studies have been carried out focusing on the process and context in which ... -
Influence of Cultural Festivals and Custom Artifacts on Tourism Development in Baringo County, Kenya
(Stratford Peer Reviewed Journals and Book Publishing, 2018)Culture and tourism have a mutually beneficial relationship which can strengthen the attractiveness and competitiveness of regions and countries. In Kenya, Baringo is a melting pot of cultures and the many communities ... -
Foreign Scholars Activities and Their Impacts on Sustainable Tourism Development in Nairobi Metropolis, Kenya
(Stratford Peer Reviewed Journals and Book Publishing, 2023)Foreign scholars moveto international destinations and enrollin institutions for academic courses ofstudy. The students form apromising niche’ market and is the third export earner in Australia. Africa is endowed ... -
Potential Influence Of IS0 9001: 2000 Quality Management Principles on Service Quality in Kenya’s hotel industry
(Current Issues in African Tourism Research, 2017)In this time of globalization and turbulent economic environment, hotel establishments in the world are required to implement new management approaches in order to provide high quality service. Implementation of quality ... -
Relationship between Gender and Proactive Work Behavior in the Kenya’s Hotel Industry
(ResearchGate, 2017)According to Kenya National Bureau of Statistics report, (2016), wage employment by industry and sex statistics indicate a majority of males employed in the modern sector than female with accommodation and food service ... -
Influence of Customer Service on the Performance of Hospitality Enterprises: Lessons from Sunbird Tourism Limited in Malawi
(African Journal of Tourism, Hospitality and Leisure Studies, 2017)This paper examines the influence of customer service on the success of hospitality enterprises. The paper argues that in order to deliver excellent services that will result into profitable hospitality business, there ... -
Aspects of Electronic Customer Relationship Management and Guest Satisfaction: A Perspective of 4-Star Hotels in Nairobi County, Kenya
(International Journal of Technology and Management Research, 2020)Key among the aims of many service organizations are to establish and maintain stronger relationships with their customers. In recent times, organizations building strong communication networks with their customers by ... -
Influencing Role of Cultural Diversity on Destination Brand Equity, Mombasa County, Kenya
(AJHT, 2022-02)Product diversity and the producer are inseparable and crucial in choosing cultural products within a region. The study sought to understand cultural diversity in influencing destination brand equity in Mombasa County. ... -
Tourism Product Influence on Domestic Tourists Choice of Mombasa County, Kenya
(African Journal of Hospitality, Tourism and Leisure., 2022-06)This study was aimed at determining the contribution of the tourism product on domestic tourism performance in Mombasa County, Kenya. Mixed research method was employed and primary data gathered through well-structured ... -
The Choice Cognition and Its Relationship with Job Satisfaction: A Case of Guest House Supervisors in Mombasa County, Kenya
(International Tourism and Hospitality Journal, 2020)‘Choice’ which is also known as ‘self-determination’ connotes autonomy in decision making in the workplace. Choice is a critical element of work for guest house supervisors. Guest houses have a bigger percentage of ... -
Stakeholders’ Level of Involvement and Achievement of Sustainability Tourism and Hospitality Industry in Kakamega County
(Stratford Peer Reviewed Journals and Book Publishing, 2021-07)Tourism is a ‘double edged sword’, while it has immense potential to accelerate socioeconomic development in a region; it can also put tremendous pressure and strain on environment and socio-cultural ethos. The issue of ... -
Effects of Supermarket Delis on Established Restaurants in Nairobi’s Central Business District
(IISTE, 2014)The most notable change that has taken place in supermarkets in the recent past is the emergence of the delicatessen. Over the years, the deli has grown from a small service department that primarily focused on meat, cold ... -
Competence Cognition and its Influence on Supervisors’ Job Satisfaction: A Perspective of Guest Houses in Mombasa County, Kenya
(American Research Institute for Policy Development, 2019)Competence is the extent to which an employee can perform work activities skilfully and with the required knowledge. Competence is critical for guest house supervisors. This is because, compared to classified hotels, guest ...
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