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Utilisation of e-marketing tools and influencing forces on the performance of micro and small fashion enterprises in Nairobi County, Kenya
Utilisation of E-Marketing tools has been challenging for fashion enterprises because both scientific research and experiences indicate that there is limited knowledge in this industry. There is also paucity of data on how ...
Properties of decorticated agave americana “marginata” fibres of different leaf levels from Lanet and Tigoni, Kenya.
Natural fibres have intrinsic properties: mechanical strength, low weight and low cost. These properties have made natural fibres important especially to the automotive industry. The leaves of Agave plants are rich in ...
Adoption of the Kenya National Dress as a Basis for Developing a Decision-Making Model for the Local Industry: A Case of Nairobi, Kenya
Endurance of many national dresses for centuries may be attributed to the high value traditionally attached to them and that they can be used either as daily or ceremonial wear. In an effort to brand the Kenyan identity, ...