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Competitive Strategies’ Effects on the Market Share of Independent Petroleum Companies in Kenya
(GLOBEEDU Group,, 2014)
To stay afloat and sustain its competitive advantage any organisation must continuously review its organisational strategies in line with the industry in which it operates. The ever changing environment has forced players ...
Influence of innovation on small and medium enterprise (SME) growth- a case of garment manufacturing industries in Nakuru County
Innovation is paramount to the survival and growth of any business. It has changed the way companies conduct business and the way both customers and clients acquire goods and services. The textile industry was one of the ...
The Concept of Entrepreneurship; in pursuit of a Universally Acceptable Definition
(International Journal of Arts and Commerce, 2012-11)
Entrepreneurship is a common vocabulary to many people, a topic occupying a prominent position on the research agenda of scholars from variety of backgrounds and disciplines; a subject that has elicited lots of interests ...