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Influence of innovation on small and medium enterprise (SME) growth- a case of garment manufacturing industries in Nakuru County
Innovation is paramount to the survival and growth of any business. It has changed the way companies conduct business and the way both customers and clients acquire goods and services. The textile industry was one of the ...
Competitive Strategies’ Effects on the Market Share of Independent Petroleum Companies in Kenya
(GLOBEEDU Group,, 2014)
To stay afloat and sustain its competitive advantage any organisation must continuously review its organisational strategies in line with the industry in which it operates. The ever changing environment has forced players ...